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Audience Experience Optimization (Ndevr+Kinsta) Episode 26

Audience Experience Optimization (Ndevr+Kinsta)

· 44:29

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takeaways
  • Audience experience is crucial for business success.
  • The 3E framework includes audience, creator, and developer experiences.
  • One second delay in page load can reduce conversions by 7%.
  • Core Web Vitals are essential metrics for user experience.
  • Real User Monitoring provides insights into actual user experiences.
  • Caching and CDNs significantly improve website performance.
  • Incident-proof releases prevent downtime during updates.
  • Collaboration between developers and hosting providers is key.
  • Website performance impacts brand image and customer trust.
  • Investing in performance optimization leads to higher revenue.
summary

This conversation delves into the critical aspects of audience experience optimization, emphasizing the importance of the 3E framework—audience, creator, and developer experiences. The speakers discuss how optimizing audience experience can significantly impact business performance, including conversion rates and brand trust. They explore key metrics like Core Web Vitals, the role of real user monitoring, and the benefits of caching and CDNs. Additionally, they highlight the necessity of incident-proof releases to maintain website stability during updates. Overall, the discussion underscores that website performance is not just a technical issue but a vital business strategy.

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